Sailing Logic Blog

Sailing Acronym Jargon Buster!

When learning to sailing, the amount of odd phrases and bizarre acronyms can be overwhelming – and mastering them can be a slow process. No, a sheet isn’t a sail and the heads aren’t somewhere you want to spend a long time, especially when in a lumpy sea. Well today we’re going to dispel the myths and start picking our way through the more comm

Bon Voyage to Sharon

As many of you are aware, our Marketing Goddess, Sharon, flew out to Sri Lanka in April to take part in a 2-month Social Enterprise sabbatical. Upon her return to the UK – and encouraged by her enlightenment – she has decided that it’s time to move on and set up her own Marketing and Business Change consultancy. Sharon comments "I'll be re

All change!

Sharon, long-time marketer / website editor / newsletter sender / photographer and chief laminator for Sailing Logic, is taking a temporary break from our black and orange sailing world.The lucky thing is heading to Sri Lanka for 2 months, where she will be volunteering as a marketing consultant to social enterprises via a company called _Soci

The End of an Era

Sailing Logic is today sad to announce that Allie Smith is leaving the company after 13 years at the helm. Allie founded Sailing Logic in 2003 with two Reflex 38 yachts, Puma and Jaguar,  purchased from Clipper Ventures (where she was working at the time). Her goal was to create a pathway for people without easy access to a yacht, to

Sailing Logic announces Helly Hansen as new official clothing sponsor

Sailing Logic, the UK’s leading race training school and parent company Britannia Corporate Events, the specialist provider of corporate sailing days have announced a new three year clothing partnership with global sailing brand Helly Hansen. As Official Clothing Supplier, Helly Hansen will be the exclusive provider of technical sailing clot